Eunice Stephen

The Nigerian Institute of Public Relations (NIPR) has opened entries for the maiden edition of the Public Relations Innovation, Creativity and Excellence (PRICE) Awards, designed to recognise and celebrate outstanding achievements…

Let's start with the hard truth most pitch rooms avoid: the Nigerian consumer is tired of brands pretending to be local. For a decade now, localisation in brand activation has been treated as a makeover — print the season's…

Aquafina Water once again gave Big Brother Naija housemates and viewers quality moments to celebrate the special people that stood by them through thick and thin, with its latest “Padi of Life” task that brought together emotion,…

As Marketing Manager for the Oils & Fats Portfolio at Tolaram Group, Roland Akpe leads the commercial and brand strategy for Power Oil in Nigeria. His role involves keeping the brand…

Pepsi has always taken the Big Brother Naija house by storm with electrifying performances, dominating energy, music, good dance moves and a pure party vibe. This year, however, the brand took that experience to another level by…

Every crisis situation tells two sides of a story. The first explores what happened. The second, and often the more important one, is about how an organization responded. This context matters because today's crises unfold at a…

For decades, Colgate, under Colgate-Palmolive Tolaram, has positioned oral hygiene at the centre of its mission to help people care for their teeth and maintain healthier, more confident smiles. That commitment was brought into…

Four Pulley Limited (FPL), a Nigerian out-of-home media company, has joined the National Advertising Conference (NAC) 2026 as a Platinum Partner, reinforcing the growing support for the industry’s foremost platform for dialogue,…

Meta is partnering with the Federal Ministry of Communications, Innovation and Digital Economy to launch AI Academy Nigeria to strengthen artificial intelligence skills and support the growth of locally developed AI solutions. …

Many of Nigeria's leading corporate brands have thrown their weight behind the 2026 edition of the Women in Marketing Communications Awards (WIMCA). The 12th edition of WIMCA holds on Saturday, August 29, 2026, at the Landmark…