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Global Agency Review: Coca-Cola Throws Media, Creative Accounts Up For Grabs
Coca-Cola Co. is undertaking a massive agency review that puts every media and creative account up for grabs across the globe for its roughly 400 brands as the beverage giant looks to significantly reduce its roster.
The review,…
MTN Nigeria, uduX Partner To Deliver Quality Music Content
MTN Nigeria has announced a new partnership with uduX, Nigeria’s first domestically launched music streaming service which offers users access to high-quality audio and HD music videos.
The partnership will see MTN subscribers gain…
Sterling Bank Introduces PayWithSpecta To Boost Consumption, Sales
Specta, Sterling Bank’s financial technology lending platform, has created a digital credit solution known as PayWithSpecta which allows customers to pay for goods in instalments, while merchants are credited instantly helping…
Fearless Energy Drink Partners HIPTV For 2020 Headies Awards
R-L: CEO, Rite Foods Ltd. Seleem Adegunwa_ Asst. Marketing Manager, Rite Foods Ltd. Boluwatife Adedugbe_ Exec. Dir. OMG WeCa, Yinka Adebayo_ CEO, HipTV, Ayo Animashaun.
Fearless Energy Drink, a non-alcoholic energy boosting beverage has…
81% Of Consumers Shop More Online Since Start Of Pandemic In Nigeria – Mastercard Study
A Mastercard study on consumer spending has revealed that over four out of five (81%) consumers in Nigeria are shopping more online since the onset of the COVID 19 pandemic.
Data, apparel, beauty products and FMCG (fast-moving…
Stakeholders Dissect Ways Nigeria Can Build Brand Equity Through Agriculture
If there was any germane platform for all stakeholders in brand Nigeria to raise the level of national discourse that can stir up opportunities for the emergence of mega brands along the country's agriculture value chain, the 2020…
FMN Plc Announces Omoboyede Olusanya As New Group MD/CEO
Mr. Omoboyede Olusanya, GMD/CEO FMN
Flour Mills of Nigeria Plc, Nigeria’s leading integrated food business and Agro-allied group, owners of the iconic brand – ‘Golden Penny,‘ today announced the appointment of Mr. Omoboyede Olusanya as…
Verve Extends Promo by Two Weeks, Rewards More Customers
Verve International has extended its ongoing six weekly draws ‘Good Life’ promo for Verve cardholders across the country by two weeks.
The company also rewarded 1,250 customers so far on the promo. The lucky 1,250 cardholders’…
MTN Group Appoints Omnicom Group As Global Marketing Services Provider Across Operations
MTN Group names Omnicom Group as MTN’s lead agency partner across its footprint following a competitive pitch process. Cementing a partnership that commenced in 2017.
Regarding the appointment, Group Business Director, SPV…
Mouka Wins Triple Laurels At Brandcom Awards 2020
Mouka has attained triple laurels at the recent Brandcom Awards, which saw the company clinching the “Brand of the Year”, the “CEO of the Year” and “Marketing Manager of the Year” in the beddings category.
The award was organised by…