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AI Cannot Replace Human Ability In Marketing, Says MediaFuse Dentsu Boss
The Managing Partner & Chief Executive Office of MediaFuse Dentsu HoldCo Ltd, Mr. Emeka Okeke has stated that AI capabilities cannot replace the human ability to think and be creative as creativity is the lifeblood of marketing…
“All Eyes On The Judiciary”: Agency Apologises To ARCON Over Exposure Of Unapproved Ad,…
In a new development on the controversial “All Eyes on The Judiciary” ad exposure, Intercontinental Marketing & Comm. Consortium Limited, the agency responsible for allegedly deploying the ad without an approval certificate…
New EXMAN President Pays Courtesy Visit To ARCON, Pledges Continuous Commitment To Growing IMC…
From left: Tunji Adeyinka, immediate past President of the Experiential Marketers Association of Nigeria (EXMAN); Dr. Olalekan Fadolapo, Director-General, Advertising Regulatory Council of Nigeria (ARCON); Mrs. Tolulope Medebem, President,…
ADVAN Partners Business Schools, Universities To Bridge Gap Between Theory & Practice In…
ADVAN President, Osamede Uwubanmwen
The Advertisers Association of Nigeria (ADVAN) has embarked on a pioneering partnership with prominent business schools and higher education institutions in Nigeria to reshape the landscape of…
Brand Communicator’s Joshua Ajayi Makes Nigeria’s Top 50 PR Power List
As part of activities to mark the 2023 World PR Day, one of Nigeria’s leading Public Relations firms, GLG Communications in collaboration with the Guardian Newspaper has unveiled Joshua Ajayi, Chief Executive of Awesome…
World PR Day: Lagos NIPR Highlights PR’s Role In Driving Positive Change
The Lagos Chapter of the Nigerian Institute of Public Relations (NIPR) joins the global community in celebrating World PR Day. This year's theme, "Harnessing the Power of Public Relations," highlights the profound impact public…
2023 Cannes Lions: Enthusiastic History Makers Rush Home For Victory Parade
Winning anything at Cannes is a thing of great pride for the country, brand, and agency involved. Beginning with the entry fee – ranging from $655 to as high as $2,266 for Titanium Lions- to the shortlisting,…
Cannes Lion: 2023 Young Lions Winners Emerge
The Cannes Lions International Festival for Creativity has announced its 2023 Young Lions winners following the seven competitions over four days.
The Young Lions competitions which are sponsored by Adobe, are at the heart of the…
AAAN Donates To Charity To Mark 50th Anniversary
As part of activities to mark its 50th-anniversary celebrations, the Association of Advertising Agencies of Nigeria (AAAN) has paid the Modupe Cole Orphanage a charity visit to make some donations.
According to the industry, the…
UNESCO Endorses ACSPN 2023 Annual Conference
The United Nations Educational, Scientific and Cultural Organisation (UNESCO), has endorsed the 10th Annual Conference of the Association of Communication Scholars & Professionals of Nigeria (ACSPN) on “Digital Communication Agenda…