GroupM

WPP's GroupM has sold its sponsorship consultancy practice, IEG, to Engine Shop, a fast-growing sports and entertainment agency. While there has been speculation that WPP will pare some of its assets in the wake of the April…

The amount of time consumers spend online each day will overtake that spent watching linear TV this year, according to new projections from GroupM. Total daily online time is expected to amount to 221 minutes (3h 41m) in 2018, up by…

The latest ‘State of Digital’ report to be compiled by GroupM establishes 2018 as a landmark year in the advance of the sector amidst a prediction that consumption of online media will overtake linear TV for the first time. WPP’s…

Industry veteran Irwin Gotlieb is stepping down from his role as global chairman of media agency GroupM and will move into a senior advisory role at its parent company WPP. Gotlieb has worked within WPP since…

Algorithm Media Limited, a new media buying agency floated by the first and only former Nigerian Managing Director at Guinness Nigeria, Seni Adetu, has announced its grand entry into the into Nigeria’s marketing communications industry…

  Top-flight advertising media company, Algorithm Media, is excited to announce the appointment of Esther David-Oladoye and Buki Osunkeye into its leadership team.  David-Oladoye joins the Algorithm Team as Head, Media Operations,…