Just hearing the word ‘milk’ is comforting. Milk was everyone’s very first food. If fortune smiled on us, then it was our mother’s milk, it established the love link between mother and child. It gave us our very first head start in life providing the nourishment and goodness we so desperately needed for other great achievements and celebrations.
In view of this, if there is one dairy brand that understands the cultural and emotional importance attached to milk by consumers who seek healthy nourishment, then you guessed right! Dano Milk. Little wonder they have not left any stone unturned in their quest to continually advance the dairy milk conversation in Nigeria at every turn and given opportunity. Dano wants to be that bridge that guarantees you continuous, healthy, natural good quality nourishment as you grow from babyhood to childhood to adulthood providing your body with the nourishing goodness it deserves every step of the way.
The many challenges we all face in life can be very draining, exhausting and demanding, unquestionably warranting and calling for a constant source of fuel and replenishment to renew and revitalize our bodies to keep up with our desired pace to achieving set goals and targets. Again, Dano Milk has positioned itself as that go-to dairy brand that is set to give you all you seek and even more in nourishing goodness.
Only recently, Dano Milk launched its multi-media channel campaign tagged ‘Build Your Strength Every Day’ across key regions in Nigeria to bring the assurance of its natural dairy goodness from ‘grass to glass’ to consumers nationwide. As a brand that is farmer-owned with global best-practices, consumers can not have a better bet as Dano Milk is set to take the stakes higher in nourishing consumers with the promise of its natural good quality Dairy products.
Dano Milk remains resolute and committed to pushing the dairy conversation with its new campaign message. The campaign has since gathered talkability, memorability and the much needed awareness for the brand and its consumers since it first broke out on different media platforms winning more fans and followers for the very exciting milk brand.
We say thumbs up to Dano for elevating and sustaining the dairy milk conversation in Nigeria, effectively helping consumers to make better nourishment choices. Dano Milk more than anything else seeks to better consumer choices and inspire them to build their strength against all odds to face their everyday challenges with good quality, dairy nutrition every day.
[H1] It will be recalled that due to Dano Milk constant innovation and excellent creative disruptions in the market space, it emerge as Dairy Brand of the Year at the Brandcom Awards 2019 in Lagos recently.
The dairy conversation in Nigeria will not be complete without mention of a leading dairy brand in Nigeria that has remarkably given consumers more reasons to choose dairy. Being a farmer-owned brand, Arla Dano made their foray into the Nigerian Market in the 80’s and has since become a dairy favourite for millions of consumers across Ni-geria helping the consumers to build their strength every day.
Playing in the Plain and Flavoured powder, UHT and Kids nutrition categories, Dano has steadily and speedily built brand equity, awareness and affinity among dairy lovers over the last three decades, culminating in it becoming Nigeria’s second most loved dairy nutrition brand.
Being a constantly exciting, engaging and ever innovative brand, they have evolved in both products and processes to stay ahead of the curve. In leading conversations around dairy nutrition in Nigeria, they have deployed key campaigns and bagged a Guinness World Record for the ‘Longest Drink Pouring Relay’, a feat achieved in 2018 on World Milk Day and hailed globally by the Global Dairy Nutrition body.
Arla, makers of Dano parade an extensive range of dairy products across different cat-egories, from Milk Powder and UHT to the Chilled and Frozen category. While Dano milk powder is present in both traditional and modern trade outlets in Nigeria, Dano UHT, Arla salted and unsalted butter, spreadable, cheesy spread, whipping and cook-ing cream can be found in only modern trade outlets giving consumers no choice but to make their mealtimes exciting times. These and many more have endeared the dairy brand to consumers and customers, fans and followers alike as they continually inspire consumers with healthy, natural, good quality dairy nutrition from cow to consumer every day, invariably, making them the dairy nutrition of choice for millions of consumers across Nigeria