A Brandcom Awards Top 35under 35 and fast-rising marketing professional, Kassim Moninnuola has been promoted to Marketing Manager, Three Crowns at FrieslandCampina, marking another milestone in her career with the dairy company.
In her new role, she may be responsible for developing and executing marketing strategies that strengthen the Three Crowns brand, drive consumer engagement and support business growth.
Prior to her promotion, she served as Senior Brand Manager at FrieslandCampina, where she joined the company as Brand Manager and steadily advanced through the ranks.
Kassim began her career as a Quality Control Officer at Dangote Pasta before moving to H.J. Heinz Company as Brand Executive. She later joined Chi Limited as Brand Manager before pitching her tent with FrieslandCampina, where she has continued to build an impressive career in brand leadership.
With a proven track record of managing leading brands across categories including dairy, juice, nectars and still drinks, infant nutrition, ketchup, condiments and sauces, Kassim has reportedly built skills in sales and marketing, market research, new product launches, brand management and Microsoft Office tools. She is also recognised for building strong internal and external partnerships, influencing through effective leadership, adopting a problem-solving mindset and championing people development.
She holds a Bachelor of Science in Food Science and Technology from the Federal University of Agriculture, Abeokuta, and an MBA in Business, Management, Marketing and Related Support Services from the University of Lagos.