Brand Communicator

With just a few weeks to go until the planet's biggest sporting competition begins, Campaign looks into what brands are doing to align themselves with the Fifa World Cup football extravaganza in Russia. We'll add new work to this…

Leading telecoms operator, Airtel Nigeria, has unveiled a new Television Commercial (TVC), ‘Meet the in-Laws’, which demonstrates the power of mobile Internet as a phenomenon that enriches life and keeps everyone connected irrespective…

By Jeremiah Agada Brand Communicator can authoritatively confirm that for the very first time in the history of the Nigerian advertising, a Nigerian, Lanre Adisa who is the Managing Director and Chief Creative Officer of the…

At an elaborate ceremony in LG showroom Lekki Lagos, LG Electronics officially signed on Nigerian International Football player, Alex Iwobi as its official brand ambassador. It was witnessed by officials of LG Electronics,…

From disruptive startup hubs to closely integrated teams, brands are pioneering new models of innovation, but marketing’s influence is key to ensuring these fulfil genuine customer needs. By Charlotte Rogers ‘Innovate or die’ is a…

Some of the world’s biggest advertisers, including Procter & Gamble and Unilever, have joined forces with the World Federation of Advertisers (WFA) to design a new framework to help the industry improve digital advertising. After…

Network, the world’s leading Reputation Management/Incident Response Network has announced the appointment of CFO & Associates Limited, a Public Relations company based in Lagos, as it’s Nigerian partner. According to…

Nn’emeka Maduegbuna, Chairman, C&F Porter Novelli, a trusted global business advisor focusing on strategic communications, will chair Leadership Lecture at the 28th edition of Lagos Public Relations Week scheduled for Thursday, May…

By Jeremiah Agada   The concept of Corporate Social Responsibility (CSR) has long been used as an effective lens to examine the actions of businesses toward ensuring mutual long-term growth, well-being, and sustainability. Today's…

By Azeez Disu Award-winning full-service media strategy and buying agency, BrandEye Media continues to be one of the most sought-after agencies in Nigeria and on the international scene for its innovative and creative solutions for…