Jeremiah Agada

The Experiential Marketers Association of Nigeria (EXMAN), the apex body for experiential and activation agencies in Nigeria, paid a courtesy visit to the Lagos State Signage and Advertising Agency (LASAA) today. Speaking on…

The Cannes Lions International Festival of Creativity has announced the names of the global experts confirmed to lead the 2024 Juries. Convening in Cannes in June, the Jury Presidents will help benchmark excellence across the…

Tosin Balogun is a versatile strategy leader who thrives at the intersection of brand, culture, and innovation, with a decade of experience driving growth for multi-nationals and global brands. In this insightful piece, he takes a dive…

Marketing professional, Kolawole Akintimehin has assumed a new role in Nigeria Breweries Plc as Senior Brand Manager for its premium Heineken brand. In his new role, Kolawole will be saddled with the responsibility of Building…

The Board of Access Holdings Plc has announced the appointment of Mr. Abubakar Aribidesi Jimoh as the chairman of the Board of Directors. This was contained in the Group’s notice to the Nigerian Exchange Limited. According to…

Uchenna Uzo, Professor of Marketing, and Academic Director, Africa Retail Academy, Lagos Business School has unveiled his latest contribution to the integrated marketing communication ecosystem - ‘Africa’s Goldmine: A guide to…

Ekene Eyo is the Managing Director of Redwolf Company and former Chief Operating Officer of Noah’s Ark Communications. In this piece, he shares his highlights of the outgoing year and `nine trends to look forward to in the incoming year. …

If you are a marketer, odds are, you are tired of hearing the expression “do more with less.” Let’s face it — expecting marketers to perform miracles with limited resources is a tall order, to say the least. As we gear up for…

Njideka Akabogu, Regional Manager, East Africa, ID Africa At her engaging masterclass at Entertainment Week Lagos, Njideka Akabogu, the Regional Manager for East Africa at ID Africa, shared profound insights on Influencer Marketing…

In the 2023 Epica Awards there were Grand Prix winners from the United States, the UK, the Netherlands, Poland and Japan. There were no Media or Print Grand Prix this year, as the jury felt the contenders were equal in terms of…