Ntia Usukuma

Marketing services agencies provide specialized marketing expertise and services to help brands and companies reach, engage, and convert their target audiences. They offer a range of services, including…

This huge success of EXP Nigeria in the last few years projects the organisation as a results-driven agency, and strategic partner that brings brands to life through live+ brand experience campaigns and sponsorship campaigns…

In the last few years, experiential marketing, sometimes called engagement marketing, live marketing, event marketing, special events, on-ground marketing, or participation marketing has gained massive traction by…

-‘ PR & Reputation Management Agencies To Watch In 2025, How They Shaped 2024’ Series. Even with the nibbling challenges facing the Nigerian economy, we can still find agencies that can deploy the right mix of communication…

Nigerian Breweries Plc recently held its pre-annual General Meeting (AGM) media briefing in Lagos, highlighting the company’s financial performance for 2024, sustainability achievements, and financial outlook for 2025. …

How They Shaped 2024 A few years ago, Al Ries and Laura Ries shook the communication world to its bone when they released what many ad practitioners have grown to hate: The Fall of Advertising and the…

...How They Shaped 2024 For any team to excel in the world of marketing communications, creativity must be its second language and culture. It must be intrinsically embedded at the core of its soul. The team must crave the…

Since Donald Trump’s second entry as President. His policies and decisions have consistently sparked intense controversy. His unconventional approach and polarizing policies have left a lasting impact on America and the World,…

Bananas are elongated, edible fruit, grown in tropical regions worldwide. This very popular food source is known for its sweetness and nutritional value. Some older readers may recall the renowned Bini…

Writing on the topic,”15 Ways You’re Failing Your Brand” respected Entrepreneur & Digital Marketing Strategist, Sujan Patel outlined among many other things that failing to be your own brand advocate at all times is one…