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Industry
Advertising Guru, Steve Omojafor Applauds AISOP
The Chairman Board of Trustees (BOT) of the Association of Advertising Agencies of Nigeria (AAAN), Sir Steve Omojafor has thrown its weight behind the Advertising Industry Standard of Operating Procedure (AISOP) recently launched by…
Santa Ignored in DentsuMB’s New Coca-Cola Christmas Ad For 90 Markets
With Christmas coming in the next few weeks, it’s no surprise that some festive adverts have already begun rolling out.
Globally, one of the most eagerly awaited festive ads every year is that of Coca-Cola, whose famous…
Fadolapo, Others To Dissect Industry Standard Of Practice At Brandcomfest 2021
Dr Olalekan Fadolapo, Registrar/ Chief Executive, Advertising Practitioners Council of Nigeria (APCON) along with other key players in Nigeria’s marketing communications industry would be dissecting key issues guiding the industry’s…
Gerety Awards: Keystone Bank’s “Make It Happen” Campaign Wins 2021 Agency Of The Year Award For…
Insight Publicis, Nigeria’s largest creative agency and a member of the 3rd largest global marketing communications network – Publicis Groupé has been announced Nigerian agency of the year by the Gerety Awards. This comes after a…
Pat Utomi, Lekan Fadolapo, Others To Speak At Brandcomfest 2021
Popular Political Economist and Professor of Entrepreneurship, Prof Pat Utomi will be the Keynote Speaker at the 2021 Brandcomfest scheduled for Thursday, 18th November at the D’Podium Event Center, Ikeja, Lagos.
Utomi is billed to…
WPP Wins Coca-Cola Global $4bn Marketing Business
The Coca-Cola Company has named communications giant, WPP as its global marketing network partner after a comprehensive agency review that began last year.
WPP secured the majority of the brand’s $4bn marketing business in what Coke…
Brandcom Awards 2021 Holds Nov 19
Brand Communicator, Nigeria’s most admired brand and marketing communications magazine is set to host the 2021 Brandcom Awards on Friday, 19th November at the D'Podium Event Center, Ikeja, Lagos at 5 pm.
According to the…
Advertising Outpaces Growth In Consumer Spending On Audio Media-New Report
With podcast ad spending projected to surge 32% this year, advertising/marketing will be the fastest growing source of audio media revenue this year, outpacing the increase in direct consumer spending by a wide margin -- +14.4% vs.…
Brandcomfest 2021 Holds Nov 18, As Industry Players Gather To Discuss Brand Building In A Volatile…
Brand Communicator, Nigeria’s most consistent brand and marketing communications magazine has concluded plans to host the 2021 Brandcomfest scheduled for Thursday, 18th November at the D'Podium Event Center, Ikeja, Lagos.
This…
2021 World Quality Day: Lagos to Host Awards Ceremony On Sustainable Quality Productivity
Organisations and brands across Africa are waiting in great expectation to know if they would be among the few to be awarded the most compliance company in Nigeria, West Africa and Africa or any other category at 2021 World Quality…