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ARCON Issues Strong Warnings On Misinformation, Exaggeration By Skitmakers, Influencers, Brands
The Advertising Regulatory Council of Nigeria (ARCON) has sounded a stern warning against the rising tide of misinformation, disinformation, exaggeration, unverified promises, unsubstantiated claims, and brand hype perpetrated…
ARCON Reforms: Dissecting Fadolapo’s Blitzkriegs Reshaping Nigeria’s Advertising Industry
Dr Olalekan Fadolapo, DG, ARCON
The Advertising Regulatory Council of Nigeria (ARCON), the apex body regulating advertising in the country has been on full accelerations to deepen Nigeria’s advertising in the last few years.
The…
ARCON Set To Publish Register Of Licensed Ad Practitioners, Agencies
Dr Olalekan Fadolapo, DG, ARCON
The Advertising Regulatory Council of Nigeria (ARCON) has announced that it will publish the official Register of Licensed Advertising Practitioners and Advertisement Agencies in March 2024.
This…
WARC Global Advertising Trends: Sports Media In The Era Of Fragmentation
Global spend on sports media rights is forecast to reach $61bn this year, but a fragmented media landscape poses dilemmas for brand advertisers
In the US brands are expected to spend an additional $2bn on the Paris Olympics…
Plural Media Launches “Festac Gateway” Digital Billboard
Plural Media, one of the leading players in the Digital-Out-Of-Home advertising space in Nigeria has unveiled a new LED media platform called The Festac Gateway at the popular Apple Junction- Festac Link Road, Amuwo-Odofin.
The…
ARCON Announces Sweeping Reforms To Reposition Nigerian Advertising Industry
Announces Professional Indemnity for Sectoral Groups
45 Days Payment Threshold, Media Rates Deregulation
Agencies Databank, Among others
Dr Olalekan Fadolapo, DG, ARCON
The Advertising Regulatory Council of Nigeria, ARCON,…
New York Festivals International AME Awards Announces 2024 Grand Jury
…Top-tier Strategists from 30 Countries Around the Globe to Select 2024’s Most Creative and Effective Work
New York Festival AME Awards now in its 30th year of honoring advertising and marketing effectiveness, has announced the…
NIPR Endorses 20 Categories For National Spokespersons’ Awards
The Nigerian Institute of Public Relations (NIPR) has endorsed 20 award categories for the forthcoming National Spokespersons’ Awards (NSAwards).
This development was made known by the Vice President of NIPR, Professor Emmanuel…
EXMAN Partners LBS To Launch New Experiential Marketing Courses, Programmes
Some EXMAN Executive Committee members and representatives from the Lagos Business School (LBS) at the joint press conference announcing its partnership in Lagos recently.
In a development that promises to spur the growth of…
PR Week 2024: NIPR Unveils 15 Partnering Hospitality Brands
In a bid to ensure the success of the upcoming Nigeria Public Relations 2024 National Conference now tagged ‘PR Week’ taking place at Abeokuta this April, the National Planning Committee has secured an initial 15 reputable hotels…