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Nigeria’s First Climate Mitigation Hackathon, EkoClimathon 1.0 Set For Launch 8 July
This Friday, July 8th, 2022, Eko Innovation Center, Eko Carbon and Commodity will be collaborating with Generation Unlimited 9Ja to bring together Nigerian innovators for the country’s first climate mitigation hackathon tagged…
Research Reveals Climate Change, Others As Top Concerns Of Kid Consumers
By Yennah Smart
The speed of change today is like nothing we have experienced before. Technology is getting smarter, and we now have more access to digital devices and social media, which enhance our awareness of global issues. It…
Cherry Eromosele Elevated To Executive Vice President Marketing & Comms, Interswitch
Frontline marketing communications professional, Cherry Eromosele has had yet another feather added to her professional cap as foremost payment giant, Interswitch has elevated the Amazon to the prestigious position of Executive Vice…
Native Video Ads Beat Social On Brand Favorability, Study Reveals
Native video ads in the open web produced a stronger impact on brand favorability and consideration than social or video platforms in a new study.
Results of the Kantar-conducted research, described as an independent multichannel…
Gen Z Prefers Social Media To Email, Phone When Buying- Study Reveals
Gen Z consumers would rather engage with brands on social media than through traditional means like email, according to 7 Key Consumer Expectations Impacting Social Media Success Today, a study released Tuesday by Emplifi, conducted by…
ADVAN Industry Dialogue: Stakeholders advocate collaboration for effective regulations
Stakeholders in the integrated marketing communications, as well as allied industry, have advocated collaboration between regulatory agencies and industry players for effective regulations.
This call was recently made at the 2022…
WPP Named Creative Company Of The Year At Cannes Lions
WPP was named Creative Company of the Year during the final set of awards presentations at Cannes Lions Festival recently.
Omnicom was runner-up in the Company of the Year competition and Interpublic was third. The award is…
Creative Arts, Cultural Tourism Mainstay Of Foreign Direct Investment In Nigeria – FG
Lai Mohammed
The Minister of Information and Culture, Lai Mohammed has reiterated the socio-economic potential inherent in the creative arts and cultural tourism of Nigeria for foreign direct investment.
Lai Mohammed said this…
2022 NIMN Conference: Technology, Data Identified As The Future Of Marketing
...17 Fellows Inducted, Two Officers Elected At AGM
Seasoned experts and professionals have called on Business owners, industry captains, and brand custodians as well as stakeholders operating in the marketing and communications…
Driving Business Sustainability In The Age Of Data And Technology
Driving Business Sustainability in the age of Data and Technology is a keynote lecture presented at the National Institute of Marketing of Nigeria (NIMN) Annual Conference on 16th June 2022 by Kola Oyeyemi, CEO, Axiom Intel Limited at…