Browsing Category
Top Story
Trendupp Announces Maiden Influencers & Content Creators Award, Calls For Nominations
Trendupp - a reward based platform where creatives receive support, publish exclusive content and build direct relationships with their fans across Africa - has officially announced the maiden edition of its awards initiative –…
Cherry Eromosele Makes List Of Top 100 Global Marketing Leaders
Frontline marketing communications professional and Group Chief Marketing and Communications Officer for the Interswitch Group, Cherry Eromosele, has been recognised as one of the Global Top 100 B2B Marketing Leaders in Technology in…
OAAN, ICL Collaborate On Audience Measurement For OOH Sector
L-R: President, Media Independent Practitioners Association of Nigeria (MIPAN), Femi Adelusi; Director, Regulation, Monitoring and Enforcement, Advertising Practitioners Council of Nigeria (APCON), Ijedi Iyoha; Managing Director,…
Omnicom Extends Its Digital Play With An Acquisition
Omnicom 's Credera has agreed to acquire a majority stake in Areteans, a leading global services and solutions company, to extend its depth in digital transformation, digital marketing and ecommerce capabilities.
Commercial details…
Top 10 Social Media Ad Spend Categories-Nielsen
An estimated $450 million was spent on social media advertising across Facebook and Twitter in the March quarter, says Nielsen.
Nielsen Ad Intel Digital now has detailed advertiser-level social, in-app media spend and…
UBA Records Double-Digit Growth In Q1, Grows Profit by 27%
UBA Group Chairman Tony O. Elumelu
The United Bank for Africa (UBA) Plc has recorded double-digit growth across most of its major income lines in the first quarter of 2021 reporting 27% profit.
The unaudited results showed a growth…
Glo Restates Importance Of Beep Call Service To Subscribers
Globacom has restated the importance of one of its innovative voice call offerings, Beep Call Service to subscribers, in a recent announcement.
The company said its Glo Beep Call Service enables its subscribers with low or zero…
9mobile Upgrades Offerings On MiFi And Router Devices
In yet another affirmation of its resolve to continue enabling its customers with more affordable and superfast data, innovative telecommunications company, 9mobile, has upgraded its MiFi and Router offerings.
Customers can now get…
Consumers Demand Seamless Online, In-Store Integrated Experiences, Study Finds
Consumers are eager to return to stores, but want the online and brick-and-mortar arms to work well together, according to a study by Tango.
Of the consumers polled, 86% are satisfied with the integration of online with the…
Africa Magic Set To Premiere Baby Drama April 21st
Africa Magic, provider of premium entertainment content, has concluded plans to premiere its new television series, Baby Drama on Wednesday, April 21st.
Baby Drama revolves around the lives of five women who deal with the reality of…