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Pepsi Sponsors DStv Premium Golf Day
Soft drink giants, Pepsi, have announced its sponsorship support for the second edition of the DStv Premium Golf Day which will hold at the Ikeja Golf Club on 23 April.
This was disclosed in a statement released in Lagos last Monday…
NIN: NCC Warns Nigerians On Purported Viral Link To Unblock Barred SIM Cards
Amid the ban on outgoing calls from unlinked Subscriber Identity Module, SIM cards, to the National Identification Numbers, NINs, the Nigerian Communications Commission, NCC, has warned Nigerians against a fake web link circulating on…
BoI Targets $10bn Foreign Investment
The Bank of Industry, BoI, is targeting to raise $10 billion from foreign investors, a move to improve the country’s real sector.
The bank said it has raised approximately $4 billion in the last four years from more than 100…
Access Bank ‘W’ Initiative Facilitates Twin-birth Through MHSS
By Toyosi Olajide
Access Bank’s women empowerment arm, the ‘W’ Initiative, has welcomed a new set of twins through its Maternal Health Service Support (MHSS) Scheme.
The scheme, which was created to ease the financial burden…
WPP Partners Reddit To Strengthen Commerce, Tech Expertise
WPP and Reddit have tied up to help brands better leverage the purchasing power of online communities. Both parties will tap into the commerce and technology expertise across WPP and its media agencies within GroupM…
Global Contextual Ad Market To Hit $335B By 2026-New Study
The pandemic has impacted advertising revenue in the past two years, but a new market study published by Global Industry Analysts Inc. forecasts an uptick for contextual advertising.
It estimates the global contextual ad market will…
Action To Impact: Herconomy Calls For Gender Parity At Annual Conference, Awards And Gala Night
Ifedayo Durosinmi-Etti, Founder and CEO, Herconomy.
Ifedayo Durosinmi-Etti, Founder and CEO, Herconomy, wholeheartedly believes that “when the life of a woman is positively impacted, value is created not just for that woman but for her…
How Should Brands Prepare For The New Era Of Digital Advertising?
The deprecation of third-party cookies is the perfect opportunity for the industry to build a better infrastructure for the open web, writes ID5’s Joanna Burton.
As we say goodbye to 2021 and step into a new year, we’re also taking…
Inclusion, Sustainability In Focus As Manufacturing Professionals Gather At Expo
By April this year, more than 3,000 manufacturing professionals and more than 100 exhibiting brands from across the world will gather in Lagos to showcase manufacturing and industrial solutions at the third edition of the Equipment and…
FG Inaugurates Tolu Ogunkoya-Led 15 Man Audience Measurement TaskForce
The Federal Government through the Ministry of Information and Culture has inaugurated a 15-man Audience Measurement Taskforce led by veteran industry professional, Tolu Ogunkoya, as Chairman.
Other members of the taskforce include…