Digital

Olubunmi Ojo, a former Lead, Digital Marketing Specialist at Eat ‘n’ Go has been appointed as Digital Marketing Coordinator at Vlisco Netherlands B.V. She is expected to use her years of expertise to…

WPP has bought Indian mobile marketing agency Madhouse, upping its investment from 50% as the holding group eyes further opportunity in India. According to WPP, the decision has come as a result of opportunity in both India generally…

Google, Microsoft, Twitter, and Facebook have joined forces to unveil a Data Transfer Project, an open source initiative to develop tools that will enable consumers to transfer their data directly from one service to another. The…

More than 10% of the global population will use a subscription over-the-top (OTT) video service at least once a month in 2018, according to forecasts from eMarketer. Nearly 765 million people worldwide are tuning in to watch content…

Google is saying sorry to disgruntled YouTube TV subscribers in the form of a one-week credit after the streaming service failed during the middle of a crunch World Cup semi-final between England and Croatia. US football fans were…

Twitter has suspended more than 70 million accounts in May and June to combat fake news according to the Washington Post. The data was provided to the Washington Post by a person with access to one of Twitter’s “Firehose” products,…

Google is seeking to reposition itself as a force of 'digital wellness' by unveiling a raft of artificial intelligence powered tools. The launch hopes to ease user's smartphone addiction and enable them to hold conversations with gadgets.…

Beauty giant Coty has unveiled a smart augmented reality ‘magic mirror’ in its Bourjois boutique in Paris which lets users try on products virtually when they physically pick them up. Coty is describing the tech as “blended reality”.…

The upgraded version of Ecobank’s mobile app has attracted 3 million new customers in just 6 months, taking the total number of users to 4 million. The app builds on the core functionality that saw the original version applauded as a…

Google, YouTube, Facebook and Instagram are expected to represent 67% of digital ad spend in Asia-Pacific in 2018, and 66% worldwide. According to Salesforce’s ‘Digital Advertising 2020 Report’, the giants continue to increase their…