X3M Ideas

Barely months after industry peers and stakeholders at the 2025 Lagos Advertising & Ideas Festival (LAIF) Awards crowned X3M Ideas as Nigeria's most creative advertising agency, the Loeries, one of Africa's foremost platforms…

The Nigerian advertising industry came together in spectacular fashion yesterday, as the Lagos Advertising and Ideas Festival (LAIF) celebrated its landmark 20th edition at the Lagos Marriott Hotel in Ikeja. The glittering awards…

One of Nigeria’s leading creative agencies, X3M Ideas, has made the country proud at the first night of the ongoing Loeries Awards 2025. The agency won Craft Gold in the Print Crafts Photography Campaign category for its emotional…

The Managing Director of X3M Ideas, Steve Babaeko has said he would rather his company take up shares in businesses his agency handles than be paid retainers. Babaeko whose company was rated as one of the top 50 businesses in…

One of Africa’s leading creative forces on the global stage, X3M Ideas, has announced the elevation of Adenike Odutola to the position of New Global Expansion Chief. Announcing this today, the Chief Executive Officer of X3M…

X3M Ideas, a prominent pan-African marketing communications agency, has announced a strategic partnership with IKIGAI 360, a creative agency with established operations in Mozambique and a burgeoning presence in Portugal. The…

In a year already marked by global recognition, X3M Ideas has added yet another accolade to its growing list of achievements. At the prestigious ACT Responsible exhibition during the Cannes Lions International Festival of…

Following a remarkable achievement of being ranked 31st on the Financial Times’ prestigious 2025 list of Africa’s Fastest-Growing Companies, the Association of Advertising Agencies of Nigeria (AAAN) has extended its heartfelt…

X3M Ideas, recently recognized by the Financial Times of London as one of Africa’s fastest-growing companies, has added another major accolade to its growing list of achievements—Independent Network of the Year at the prestigious…

X3M Ideas, PHD Nigeria, Dentsu Creative Kenya, OMD Africa, Dentsu Africa, among others, have emerged as top winners at the 2025 edition of Pitcher Festival of Creativity, the premier Pan-African celebration of creativity and excellence…