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Industry
O2 Academy Launches Online Ad School, Unveils Biodun Shobanjo As Grand Patron
L-R: Lanre Tyson, Chief Errand Officer, Perigon Media Agency; Ozoemena Mbanefo,founder and provost and Ozor Uche, Associate Provost, both from O2 Academy at the press conference announcing the launch of O2 Academy's online advertising…
NIPR To Convoke National Reputation Summit
Rising from its Annual General Meeting and Elections held at the Command Guest Inn, Bauchi recently, the Nigerian Institute of Public Relations has hinted on its plan to convoke a national Reputation Summit designed to restore…
More Than Half Of Consumers Use Online Review Sites
A majority of GB and US adults trust crowd-sourced review sites but British consumers tend to use them less, according to a consumer survey from YouGov.
Over half of adult consumers in the United States (54%) and in Great Britain…
MSME Africa Celebrates 1st Anniversary, Organises Business Pitch Contest In Partnership With Kiakia…
L-R Bisoye Coker, Managing Director , Kiakia FX, Libby Ofem-Oke Founder, Ebom Palm Oil (2nd Prize Winner), Elizabeth Oladepo, Founder, 07 Foods (1st Prize winner) and Seye Olurotimi, Founder of MSME Africa at the prizes presentation…
Consumers Wouldn’t Care If 75% Of Brands Disappeared Today- Study
Globally there has been a deepening cynicism accompanied by a growing expectation gap in consumer's relationship with brands and businesses. This is mirrored across Asia Pacific as well, said the "Meaningful brands report 2021" by…
Lagos NIPR Unveils 2021 PR Week Programmes, AGM
The Lagos State Chapter, the leading branch of the Nigerian Institute of Public Relations (NIPR), has unveiled programmes to mark this year’s edition of the Lagos Public Relations Week; themed: Managing Public Communication, Building…
APCON’s IMC Webinar Spotlights Role of Artificial Intelligence in Brand Management
The focus was on Artificial Intelligence and how it is impacting the marketing when the Advertising Practitioners Council of Nigeria (APCON) recently held an Integrated Marketing Communication webinar on the theme, ‘Brand Management in…
NGWIPR Charges Undergraduates To Explore Growth Opportunities During Degree Program
Nigerian Women In Public Relations, on Saturday, May 22nd, during the sixth edition of its virtual Public Relations Students on Campus Summit have tasked undergraduates to explore growth opportunities while still in school. The event…
NIPR Inaugurates New Council, Confers Fellowship On Opayemi, 20 Others
L-R: President and Chairman of Council,NIPR, Mallam Mukhtar Sirajo and President, PRCAN, Israel Jaiye Opayemi
The Nigerian Institute of Public Relations has inaugurated new a Council at the just concluded Annual General Meeting held in…
“If We Truly Want To Change Africa’s Narrative, African Institutions Must Embrace More Of Public…
Yomi Badejo-Okusanya, APRA President
The President, African Public Relations Association, Yomi Badejo-Okusanya has reiterated the need for institutions in Africa to embrace public relations so as to help drive positive narratives and…