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Brands Dazzle at EMWA Exhibitions As Experts Chart Course For Unlocking Nigeria’s Potential
Sam Egube (second right), commissioner, Ministry of Economic Planning and Budget, Lagos State, touring the exhibition booths at the 2021 EMWA expo with Joseph Oru (right), MD, Zenith Exhibitions.
The Landmark Event Centre, Lagos,…
Ad Spend Trends In 2021 That Savvy Agencies Need To Know Now
Over the last year, the pandemic has caused serious disruption to every business, accelerated digital transformation, and dramatically impacted consumer behavior trends. For example, across industries, consumers are embracing more…
Bolaji Alausa Named Jury Member For Cannes Lions 2021
Bolaji Alausa, the Executive Creative Director of Noah's Ark, one of Nigeria's leading advertising agencies, has been shortlisted as the 2021 Cannes Lions jury member.
Bolaji will join other advertising and creative professionals…
Omowunmi Owodunni Sworn In As Chairperson Of Advertising Standards Panel
The Advertising Practitioners Council of Nigeria (APCON) has sworn in advertising and marketing communication veteran, Omowunmi Owodunni as its Chairperson for the Advertising Standards Panel (ASP).
Omowunmi was sworn in alongside…
ExperientialNG To Hold Free Strategic Training Programme For Top Executives In Africa
Stuart Hamilton, Rotimi Olaniyan and Austin Ufomba
ExperientialNG, in line with her goal of providing world class professional dynamic capabilities to Marketing professionals across Africa, has concluded plans to organise a free…
Trendupp Announces Maiden Influencers & Content Creators Award, Calls For Nominations
Trendupp - a reward based platform where creatives receive support, publish exclusive content and build direct relationships with their fans across Africa - has officially announced the maiden edition of its awards initiative –…
ADVAN To Hosts Annual Market Outlook May 7
The Advertisers Association of Nigeria (ADVAN) is set to host its Annual Market Outlook for 2021 on the 7 of May, 2021.
The exclusive hybrid event billed to hold virtually and at the Sheraton Hotel in Ikeja will assemble key…
Cherry Eromosele Makes List Of Top 100 Global Marketing Leaders
Frontline marketing communications professional and Group Chief Marketing and Communications Officer for the Interswitch Group, Cherry Eromosele, has been recognised as one of the Global Top 100 B2B Marketing Leaders in Technology in…
OAAN, ICL Collaborate On Audience Measurement For OOH Sector
L-R: President, Media Independent Practitioners Association of Nigeria (MIPAN), Femi Adelusi; Director, Regulation, Monitoring and Enforcement, Advertising Practitioners Council of Nigeria (APCON), Ijedi Iyoha; Managing Director,…
Top 10 Social Media Ad Spend Categories-Nielsen
An estimated $450 million was spent on social media advertising across Facebook and Twitter in the March quarter, says Nielsen.
Nielsen Ad Intel Digital now has detailed advertiser-level social, in-app media spend and…