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BHM Announces N100 Million Investment In Industry Digital Resource
Ayeni Adekunle, Founder, BHM
BHM, a 360-degree
traditional and digital PR agency, has announced it is investing N100 million,
over the next couple of years, in a digital resource that will transform public
relations and comms in Africa.!-->!-->!-->…
NIMN Approves New Code To Sanitize Marketing Profession
Tony Agenmonmen, President, NIMN
President of the National Institute of Marketing of Nigeria
(NIMN), Tony Agenmonmen has disclosed that the Council of the institute has
formally approved a new code that would henceforth guide!-->!-->!-->!-->!-->!-->!-->…
ACAMB To Hold Public Enlightenment Webinar Series
The Association of Corporate
Affairs Managers of Banks (ACAMB) is set to host a public enlightenment and
knowledge sharing webinar series on the 17th of September, 2020.
Theme, “Strategic Marketing and
Communications in a!-->!-->!-->!-->!-->!-->!-->…
Exclusive: PMB Appoints Fadolapo Registrar/CEO APCON, Approves Other Appointments
Dr. Olalekan Fadolapo, New Registrar/CEO, APCON
President Muhammadu Buhari has appointed Dr Olalekan Fadolapo as the new Registrar/Chief Executive Officer of Advertising Practitioners Council of Nigeria (APCON).
Until his!-->!-->!-->!-->!-->!-->!-->…
Global Mobile Ad Spend Spikes 71% Year On Year Despite COVID-19
Mobile ad spend for Q2 surpassed Q1 by 8% globally, with mobile video in high demand, according to a new report by PubMatic.
According to PubMatic’s Q2 Quarterly Mobile Index, mobile ad spend increased globally, rising 71% over Q2!-->!-->!-->!-->!-->…
WPP To End Salary Sacrifice For Top Agency Executives
WPP is to end voluntary salary
sacrifice for about 3,000 of its senior agency executives after three months.
The agency giant announced temporary salary reductions of between 10% and 20% at the end of March "to protect!-->!-->!-->!-->!-->!-->!-->…
Media Agency Strategy During The Pandemic
Independent
media agencies, without the resources of the big holding company agencies,
moved quickly to ensure their staff and businesses survived the coronavirus
crisis.
Many,
with the agreement of employees, cut working hours, and!-->!-->!-->!-->!-->…
Influencers Marketing Bounces Back Strong As Pandemic Lingers
By Jack Neff
Some
marketers are continuing Facebook boycotts or social-media pauses. And the
pandemic put many other plans on pause, took whole industries like travel
largely out of the market, and made the self-indulgent tone of!-->!-->!-->!-->!-->…
Views Channel@2: Grown To Having Over 10m Monthly Organic Impressions
Femi Ogundoro, GMD, Views Channel
By Jeremiah Agada
In just two years of operations, Nigeria’s foremost channel
for Millennial and!-->!-->!-->!-->!-->!-->!-->…
EXMAN Calls for N500, 000 Rejection Pitch Fee For Member Agencies
…. As Experts Advocate Innovation,
Collaboration At EXM2020
L-R: Abiodun Oshinibosi, Vice president, EXMAN and AGM Planning Committee Chairman; Kayode Olagesin, Trustee; Tade Adekunle, President; Bola Oyebade, Financial Secretary; and!-->!-->!-->…
