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Publicis Groupe Acquires Epsilon In $4.4 Billion Deal
Publicis
Groupe is acquiring data marketing giant Epsilon in a $4.4 billion deal, the
holding company announced Sunday. The transaction is expected to close in the
third quarter.
"With
the acquisition of Epsilon, Publicis Groupe is…
Nigerian Admen, Entertainment Celebrities Set To Storm Cannes Lions
By Joshua Ajayi
Nigerian creative advertising professionals and some entertainment stars are set to storm Cannes Lions, a global advertising festival, in June this year.
The festival holds from Monday, 17 June to…
Cannes Lions 2019: Jury To Scrutinise Ads Featuring Stereotypes
By Joshua Ajayi
For the fast approaching global creative mundial, Cannes Lions Festival coming up this June, its organisers have updated its jury guidelines urging judges to consider whether ads perpetuate damaging stereotypes and…
How Nigerian Agencies Can Win More At Cannes Lions, Loeries
Andrew Human, CEO, The Loeries
By Joshua Ajayi
Introdution
In recent times,
the Nigerian creative advertising sub sector of the IMC industry has witnessed
an immense growth which is reflected on agencies performance in…
Stakeholders Brainstorm On Communication And Future Of Media
L-R: David Adeleke editor Business Insider SSA, Lehle Balde Senior associate Innovation strategy & partnerships BusinessDay media, Nene Bejide Founder & CEO Blanche Aigle Communications and Charles Odii Founder SME100AFRICA at…
Google Fined €1.5bn by EU For ‘Illegal’ Online Ad Contracts
Google is on the receiving end of a €1.5bn (£1.28bn) fine from European
regulators over antitrust violations within the online advertising marketing,
making it the third fine to be issued by the watchdog in two years.
The fine was…
Femi Falodun To Speak At PRCAN Masterclass
The
Public Relations Consultants Association of Nigeria (PRCAN) has announced Femi Falodun, the CEO of Marketing, Media and
Technology company, ID Africa, as one of the speakers during their masterclass
themed: ‘How to write…
Sir Martin Sorrell Receives Bumper £2.13m Share Pay Out From WPP
Martin Sorrell
Sir
Martin Sorrell has received £2.13m worth of WPP shares through the advertising
network's gritted teeth, one year on from his dramatic resignation from the
company he founded.
Calculated
as part of WPP’s long-term…
2019 General Elections: Between Politicians, PR Experts And The Way Forward
By Tunji Faleye
Introduction
The 2019 General Elections has once again brought to the front burner the crave for foreign Public Relations firms by Nigerians politicians to carry out their communication services in spite…
ID Africa Acquires TheNETng
ID Africa, a leading Nigerian digital agency, has acquired NET
Newspaper Limited (NNL), seizing the opportunity to expand its frontiers in the
media and marketing communications industry. The acquisition will see ID Africa
take up…