Industry

To commemorate the day, the Lagos State Chapter, the flagship branch of the Nigerian Institute of Public Relations, is set to host the second edition of the Strong Tender & Empowered Women’s Summit, STEWS, themed: Dream.…

Organisers of one of Africa’s most prestigious creative advertising showcase, The Loeries are set to meet with admen in Lagos on the 7th of March 2019. This information was made available by the organisers to Brand Communicator, its…

WARC’s latest Global Ad Trends, a monthly report which uses the latest evidence to highlight trends in media investment, has found that the internet ad market is in decline beyond the Google and Facebook ‘duopoly’. The finding is…

For its newest round of marketing, Land Rover is coming down from the mountain and into the city. The luxury auto brand—synonymous with outdoorsy ads for its lineup of SUVs—is taking a more urban approach for the U.S. launch of its…

YouTube today announced the top ads of the year in Nigeria and globally for 2018. The top ads of the year represent brands that have executed the most popular ads, as determined by YouTube's strongest signals of viewer choice –…

By Jeremiah Agada It has been roughly estimated that seven out of 10 millenials working in advertising agencies in Nigeria are alumni of this Academy. This staggering statistic is verifiable if you take a tour of agencies with a…

Loeries CEO, Andrew Human Entry for this year’s Loeries is now open, with a call for agencies, studios, brands and designers to tell better stories – stories that upend stereotypes, tear down racial divides, and embrace cultural…

L-R: Founder, The Global Brand Network, Queen Esohe Igbinoba; Chief Executive Officer, Plaqad Inc, Gbenga Sogbaike; Founder, Olorisupergal, Oluwatosin Ajibade, facilitators at the Influencer Marketing Masterclass by OSG Academy in Lagos…

Tolulope Medebem, COO/Lead Strategist, Aster Integrated Marketing Limited. The Managing Partner of Eventplus, an experiential agency, Mrs. Tolulope Medebem has quit the services of the Nigerian based agency to float Aster…

Emeka Opara The Executive Council of the Lagos State Chapter; the leading branch of the Nigerian Institute of Public Relations, today announced the resumption of its Lagos PR Clinic at the next general monthly meeting of the Chapter…