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Loeries Releases 2021 Official Ranking Of Most Creative Brands, Agencies Across Africa, MiddleEast
CAPE TOWN, SOUTH AFRICA - OCTOBER 22: General view during the Loerie Awards Ceremony at The Grand Africa Beach and Cafe on October 22, 2021 in Cape Town, South Africa. The Loeries (The Loerie Awards Company NPC) administers awards for the…
Shobanjo, Momoh, Others Applaud Communication Scholar, Ralph Akinfeleye At Book Launch
It was a time of praise galore and commendations as Communication experts, veteran Journalist, media owners, and university dons gathered at the public presentation of a 900-page plus festschrift on one of Africa’s foremost…
Social Media Study Finds Only 18% Of Brands Understand What The Metaverse Means
Only 18% of brand marketing and analytics executives surveyed in December say they understand the metaverse and how it will impact their brand, according to a survey fielded by social analytics firm ListenFirst.
The finding -- part…
Adedipe, Ogunkoya, Omoyele, Agu, Others To Speak At APCON’s 2022 Economic Outlook Webinar
The Advertising Practitioners Council of Nigeria (APCON) has concluded plans to hold a thought leadership session on Nigeria’s economic outlook scheduled on 4th February 2022.
The webinar which is with the theme; “Nigeria’s…
Leo Burnett Lagos’ Esosa Osagiede Named in D&AD Jury
Creative Lead for Lagos-based global advertising powerhouse, Leo Burnett Lagos, Esosa Osagiede, has been named in the prestigious list of persons from around the world to form the jury for the forthcoming D&AD Awards.
D&AD…
AAAN Partners Henley Business School To Organise Masterclass For CEOs, Senior Executives
The Association of Advertising Agencies of Nigeria, AAAN, has yet again partnered with Henley Business School, University of Reading, in the United Kingdom, this time around, to hold an advertising masterclass for Chief Executive…
Bolarinwa, Oze, Falola, Sipe Others Elected New ACAMB Executives
L-R: Patrick Osilaja, Financial Secretary; Abdul Imoyo, Publicity Secretary; Funmilayo Falola, Treasurer; Oze Kalu Oze, 1st Vice President; Rasheed Bolarinwa, President; Babajide Sipe, Secretary-General; Ozena Utulu, Social Secretary and…
‘Global Ad Spend To Hit $745 Billion In 2022’
Ad spend is set to grow by 9.2% this year, fueled by the rise in digital activity which is expected to account for over half (55.5%) at $408 billion.
According to the Dentsu Global Ad Spend Forecast, spend will reach $745…
Steve Babaeko Joins Other Global Creatives In D&AD Jury
Foremost global creative and CEO/CCO of X3M Ideas, Steve Babaeko, has been named one of the global creatives to join the jury for this year’s prestigious D&AD Awards.
D&AD is an education charity that promotes excellence in…
Dentsu Revises Ad Outlook Upward
Dentsu has released revised estimates for U.S. and worldwide ad spending, following a similar marked upward correction as the other major agency holding companies, and pushing MediaPost's consensus estimates upward, as well.
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