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PHD Wins Global HSBC Media Account
UK financial services company HSBC has awarded Omnicom Media Group’s PHD its global media assignment after a review that began in January.
Mindshare, part of WPP’s GroupM was the incumbent. Earlier this week American Express…
Buhari Confers National Productivity Order of Merit Award On Dozie Mbanefo
By Azeez Disu
Renowned out-of-home practitioner, Engineer Dozie Mbanefo, Chief Executive Officer of New Crystal and Managing Director of DLK Oil & Gas, has been conferred with the prestigious National Productivity Order of Merit…
How Brands Are Hoping To Score For This Year’s World Cup
With just a few weeks to go until the planet's biggest sporting competition begins, Campaign looks into what brands are doing to align themselves with the Fifa World Cup football extravaganza in Russia. We'll add new work to this…
LG Electronics Signs Alex Iwobi As Brand Ambassador
At an elaborate ceremony in LG showroom Lekki Lagos, LG Electronics officially signed on Nigerian International Football player, Alex Iwobi as its official brand ambassador. It was witnessed by officials of LG Electronics,…
WFA And Brands Demand Digital Advertising Reform
Some of the world’s biggest advertisers, including Procter & Gamble and Unilever, have joined forces with the World Federation of Advertisers (WFA) to design a new framework to help the industry improve digital advertising.
After…
Loeries Announces Jury Presidents
The Loeries 2018 jury presidents bring global leadership and experience to Loeries Creative Week taking place in Durban in August. Four of the world’s top creative leaders will guide over 160 judges in the process of selecting the best…
MTN Partners With Tech Savvy Brands To Promote Young Talent And Future Tech
The maiden edition of TechFest, themed ‘Spark Your Curiosity’ brought together thousands of digerati (tech enthusiasts) and creative minds to explore, debate and proffer technological solutions to societal problems.
The event, which…
Lagos Chapter Unveils Lagos PR Week 2018 Programmes
The Lagos State Chapter, the leading branch of the Nigerian Institute of Public Relations, today announced the programmes marking the Lagos Public Relations Week; a week-long experiential platform for the public relations,…
Lucozade Excites Consumers With N200m Airtime
In line with its commitment to reward and appreciate loyal consumers, Suntory Beverage and Food Nigeria Limited (SBFN), makers of Lucozade, has set aside N200million worth of Instant Airtime to reward consumers in the 3rd…
Tantalizers Opens New Outlet In Ikare Akoko
Tantalizers, one of the leading brands in the nation’s Quick Service Restaurant sector, says its expansion program is fully on course as many towns in the country have been identified for new restaurant locations soon.
In pursuance…