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APCON, NBC To Sign MoU On Zero Advertising Debts
The Advertising Practitioners Council of Nigeria (APCON) has been directed by the Federal Government to implement key policies to guarantee the advertising income of media houses by creating a healthy environment for media outfits to…
Nigerian Idol Season 6 Premieres This Sunday
The sixth season of popular singing competition show, Nigerian Idol, premieres Sunday, March 14th from 6pm on DStv Channel 198 and GOtv Channel 29.
The much anticipated show will open with a special airing of the most entertaining…
OMD Emerges Top-Ranked Global Network In Latest RECMA Diagnostics Report
OMD has emerged the top-ranked global media agency network in the latest diagnostics report from media agency tracking firm RECMA. The Omnicom agency dethroned Dentsu’s Carat, which held the top spot for eight consecutive years.
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Over 40 Collegiate Teams Jostle For Title As HiFL Commences
No fewer than 40 collegiate teams across higher institutions of learning in Nigeria are set to jostle for the Higher Institution Football League (HiFL) 2021 season title as the league is set to commence in April.
The title is…
‘I Want To Leave APCON Equated With The Status Of CBN To The Banking Industry’
Dr. Olalekan Fadolapo is the Registrar and Chief Executive Officer of the Advertising Practitioners Council of Nigeria. In this exclusive interview with Brand Communicator’s Publisher, Joshua Ajayi and Correspondent, Jeremiah Agada, he…
Bunmi Adeniba: A Trailblazer In Branding And Marketing Industry
History never forgets women who break the societal barriers and become champions in male-dominated fields. It is not surprising when Oprah Winfrey said "You have to know what sparks the light in you so that you, in your own way, can…
Loeries Committee Announces New Members For 2021
The Loeries, the premiere brand communication festival across Africa and the Middle East, welcomed its new committee members during the launch of the 2021 campaign season. The Loeries Committee is the operational decision making body…
Access Bank Unveils SwiftPay To Boost Digital Payments For SMEs
In the bid to boost the facilitation of payments between SME and retail customers in the digital space, Access Bank Plc recently unveiled SWIFTPAY, a digital payment service that facilitates the receipt of business payments by enabling…
Lafarge Commits $8m For Environmental Sustainability
As part of its sustainability drive, Lafarge Africa Plc, the Nigerian operations of Swiss building materials multinational, LafargeHolcim, has earmarked a total of $8 million to change its current Electrostatic Precipitator (ESP) to…
Over Half of Influencers Say Their Race Affects What Brands Pay Them, Study Finds
Over half (57%) of influencers cite their ethnicity as a factor in the fees they can levy for brand partnerships, a disturbing new report has found.
The Influencer Pricing Report, produced by inclusive creator agency SevenSix…