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Osobajo Oyinade Appointed Head Of Marketing For Moove Africa
Osobajo Oyinade
Consummate marketing professional, Osobajo Oyinade has been appointed as the Head of Marketing-Africa For Moove Africa.
In her new role, she will be overseeing the marketing activities Moove Africa, the continent’s…
AR’s Role In Shopping Poised To Swell In Next 5 Years, Publicis And Snap Find
Augmented reality (AR) usage for shopping is on the rise, and consumers — particularly those on Snapchat — are increasingly seeking out the technology during browsing and buying sessions, according to a new study released this week by…
OAAN To Hold AGM June 25
The Outdoor Advertising Association of Nigeria (OAAN) has concluded plans to hold its 36th Annual General Meeting (AGM) on Friday, June 25 2021.
According to a notice signed by the General Secretary of the association, Olusola…
O2 Academy Launches Online Ad School, Unveils Biodun Shobanjo As Grand Patron
L-R: Lanre Tyson, Chief Errand Officer, Perigon Media Agency; Ozoemena Mbanefo,founder and provost and Ozor Uche, Associate Provost, both from O2 Academy at the press conference announcing the launch of O2 Academy's online advertising…
SunTrust Bank Empowers Female Fashion Entrepreneurs To Access N5m Facility
SunTrust Bank Nigeria Limited has launched a new initiative tagged “women in fashion (WIF)”, aimed at empowering female entrepreneurs in the fashion industry to access up to N5 million loans.
The launch which was done at its head…
Survey Reveals Businesses Fall Short Of Consumer Expectations For Login Experience
Modern identity platform Auth0 has revealed its findings from its international research into Customer Identity and Access Management (CIAM), ‘The Login Experience Customers Want.’
The study, conducted by Auth0 and YouGov, found…
NIPR To Convoke National Reputation Summit
Rising from its Annual General Meeting and Elections held at the Command Guest Inn, Bauchi recently, the Nigerian Institute of Public Relations has hinted on its plan to convoke a national Reputation Summit designed to restore…
More Than Half Of Consumers Use Online Review Sites
A majority of GB and US adults trust crowd-sourced review sites but British consumers tend to use them less, according to a consumer survey from YouGov.
Over half of adult consumers in the United States (54%) and in Great Britain…
MSME Africa Celebrates 1st Anniversary, Organises Business Pitch Contest In Partnership With Kiakia…
L-R Bisoye Coker, Managing Director , Kiakia FX, Libby Ofem-Oke Founder, Ebom Palm Oil (2nd Prize Winner), Elizabeth Oladepo, Founder, 07 Foods (1st Prize winner) and Seye Olurotimi, Founder of MSME Africa at the prizes presentation…
Consumers Wouldn’t Care If 75% Of Brands Disappeared Today- Study
Globally there has been a deepening cynicism accompanied by a growing expectation gap in consumer's relationship with brands and businesses. This is mirrored across Asia Pacific as well, said the "Meaningful brands report 2021" by…