Youtube

A study by Pew Research has revealed that teenagers spend more time on the streaming platform, YouTube compared with the short-form video sharing app, TikTok. The report states that nearly one in five teens use YouTube “almost…

The Federal Government wants to collaborate with Google to prevent, aggrieved elements, proscribed groups, religious extremists, and political separatists from accessing YouTube channels and other platforms to broadcast or share fake…

Elon Musk, billionaire businessman and Chief Executive Officer (CEO) of Tesla, has accused Google-owned video streaming platform, YouTube of running scam adverts. Elon Musk made this accusation on his Twitter page as he also alleged…

Managing Director, Emerging Markets, YouTube EMEA, Mr. Alex Okosi has revealed that video sharing and social media platform, YouTube is experiencing consistent channel growth and subscribers’…

YouTube has launched a global ad campaign in support of Shorts, a feature that allows creators to edit and share videos 60 seconds or less in length on a mobile phone. The shorter side of YouTube campaign reaches out to attract Gen…

Research from news publisher Reach claims that the risk of brand safety issues on trusted news sites has been overstated. Marketers have grappled brand safety fears since 2017, when many learned they were directly funding Isis via…

By Jeremiah Agada Building brand awareness and successfully interacting with consumers is a crucial part of marketing today. Conversely, content has always remained a valuable currency of marketing, and video content is one of…

Dentsu Aegis Network has acquired Branded Ltd, organisers of YouTube FanFest global tour and All That Matters in Asia Pacific to boost its live events capabilities. The acquisition will see Dentsu park Branded under its lifestyle…

Google is saying sorry to disgruntled YouTube TV subscribers in the form of a one-week credit after the streaming service failed during the middle of a crunch World Cup semi-final between England and Croatia. US football fans were…

Google has launched a new video ad format called Outstream built exclusively for mobile apps and the mobile web, as well as for sites other than YouTube. The new ad unit doesn’t require placement in a YouTube video, unlike Trueview…