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The Hook Creative Agency Realigns Leadership, Launches New Entertainment Venture
Lagos-based creative agency, The Hook, has appointed Akinwale Muse as its new Chief Executive Officer, following the launch of a new entertainment-focused subsidiary, HookEnt.
Akinwale, a co-founder and formerly the Business…
Oluwatoyin Osebeyo: My Vision Is To Drive Unique Digital Innovations At digitXplus
In today's fast-paced digital marketing era, visionary leaders like Oluwatoyin Osebeyo are redefining the contours of innovation. With his new appointment as the Chief Operating Officer and General Manager of digitXplus,…
Starcom Media Perspectives Secures Jack Daniel’s Media Account
In a significant shake-up within the advertising industry, Starcom Media Perspectives has reportedly secured the highly sought-after media account for Jack Daniel’s in Nigeria, according to sources familiar with the new…
X3M Ideas Concludes Tech Training For Students, Rewards Outstanding Learners With Laptops, Wi-Fi
L-R: President of Association of the Advertising Agencies of Nigeria (AAAN), Lanre Adisa; Group Chief Executive Officer, X3M Ideas; Representative of Lagos State Governor, Honorable Commissioner for Basic Education, Mr. Jamiu Tolani…
Indomie ‘Mama do Good’ Returns Courtesy The Hook Creative
Indomie "Mama Do Good" is one classic campaign introduced in 2010, it’s been popular no doubt, those children have grown, hence the brand needs to keep pace with these all important class of consumers. Who will bell the cat?
A…
IdeaZQution Joins Nigeria’s Advertising Elite, Poised To Add Value To The Industry’s…
Nigeria's advertising industry, under the aegis of the Association of Advertising Agencies of Nigeria (AAAN), has added another eminent agency, IdeaZQution Consulting, into its fold to disrupt the market and drive innovation. This…
Blanche Aigle Communications Wins Big At SABRE Awards Africa 2024
Blanche Aigle Communications, a leading Public Relations and communications firm based in Lagos, Nigeria, has been honored with the prestigious SABRE Awards for its exceptional work on the Hilda Baci Cookathon campaign. The firm won…
Noah’s Ark Communications Clinches Terra Seasoning & Golden Terra Oil Accounts
Following a very competitive pitching process, one of Nigeria’s leading creative powerhouses, Noah’s Ark Communications Limited has bagged the creative accounts of the two flagship brands from the stables of the TGI Group – Terra…
X3M Ideas Nigeria & Zambia Fly Flag High At Cannes With Multiple Shortlists For Act Responsible…
Foremost creative powerhouse, X3M Ideas Nigeria and its trailblazing counterpart in southern Africa, X3M Ideas Zambia are both flying Africa's flag high by securing multiple shortlists for the highly coveted Act Responsible Awards…
WhyFinite Hosts Sony Middle East & Africa Team, Launches X Series Party Speakers
L-R: Ifeoluwa Egunjobi, Projects Assistant, WhyFinite; Ankit Dadhich, Marketing Director, SonyMEA; Rajeev Abraham, Marketing communications manager, SonyMEA; Blessing Odesola Brand Manager, WhyFinite; Bolaji Junaid, Founder/CEO,…