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Experts Eulogise Interaction Channel’s New Solution To Redefine Out-Of-Home, Others In Nigeria
L-R: Ayo Oluwatosin, GMD, Media Seal; Tosan Omagbemi, MD, Interaction Channel Ltd.; Srikanth Ramachandran, Founder/CEO, Moving Walls; Dr Ken Onyeali Ikpe, President, MIPAN and Emmanuel Agu, Group Marketing Director, JOTNA Nigeria Limited…
Marketers Advised To Stop Treating Achievements As Trade Secrets
Ikem Okuhu, Publisher, Brandish.com.
Marketing
and Communications practitioners in Nigeria have been advised on the need to
improve the practice and nurture future generations of practitioners by sharing
their experiences and…
Shobanjo Bags Unilag Alumni Association’s Special Recognition Award
Executive Governor of Ekiti State, HE, Kayode Fayemi (L) presenting the Special Recognition Award to Chairman, Troyka Group, Mr Biodun Shobanjo (R), on behalf of the University of Lagos Alumni Association at the Association’s Golden…
Interswitch Boss, Others Canvass Leveraging Technology For Growth At Revamped Innovention
Mitchell Elegbe, CEO, Interswitch
Key stakeholders led by Mitchell Elegbe, the Chief Executive Officer of Interswitch- a foremost integrated payment solution and transaction company have made a case on leveraging technology to leapfrog…
Survey: Advanced TV Ad Budgets Forecast To Rise
While TV-video media-buying executives expect to see
an increase in advanced advertising TV budgets in the coming months, many are
still concerned with measuring campaign effectiveness, according to a new
study.
Nearly 80% of local…
AAAN To Host 14th LAIF Awards In December
The Association of Advertising Agencies of
Nigeria (AAAN) has concluded plans to host the 14th edition of the Lagos
Advertising and Ideas Festival (LAIF) awards.
According to the organisers, the event will hold December
14 in Lagos…
The PR Approach For The Digital Future
In today's high-speed ‘always-on’ world, where everyone is scrolling through their phones and sifting through all sort of information via web or social media, it just takes a single careless moment to cause loss of industry reputation…
‘Consumers Are Trusting Influencers Lesser’: IPG Study
IPG Group’s
managing director, Terry Peigh, revealed the ‘New Realities’ report in Mumbai recently.
The six-country
(India, USA, Russia, Brazil, China and South Africa) study looks at purchasing
attitudes and habits of…
Survey Reveals Drop In Women Representation In Executive Marketing Roles
By Imogen
Watson
According to
the third annual Diversity Best Practice (DBP) Inclusion Index and the second
annual #inclusive100 benchmark, there has been a drop in the number women of
working in executive positions, despite efforts…
Decline In Women Leaders At Advertising, Media And Technology Companies: She Runs It Survey
By I-Hsien Sherwood
New data from She Runs It and management
consulting firm Diversity Best Practices shows a troubling decline in the
number of women in executive positions in the advertising, media and technology
industries.
…