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2019 General Elections: Between Politicians, PR Experts And The Way Forward
By Tunji Faleye
Introduction
The 2019 General Elections has once again brought to the front burner the crave for foreign Public Relations firms by Nigerians politicians to carry out their communication services in spite…
Advertisers, Mobile/OTT Videos And Remarkable Online TVCs In 2018
By Jeremiah Agada
Building brand awareness and successfully interacting with consumers is a crucial part of marketing today. Conversely, content has always remained a valuable currency of marketing, and video content is one of…
Get Skilled, Get Paid, Stay Proud
By Feyi Olubodun
The below article is a keynote Address delivered at the launch of the Nigeria chapter of the IAA (International Advertising Association), on the 31st May 2018 by the author.
Shakespeare once said, “A man in his…
Breaking Boardrooms: Creatives Discuss Their Weird And Wonderful Pitch Stories
Pitching to clients can be both arduous and exhilarating. The Drum Chip Shop Awards judges share their experiences of projects that they thought might never make it out of the boardroom.
Will Rust, Executive Creative Director, Ogilvy…
7 Things 2016 D&AD Festival Taught Me
The 2016 D&AD Festival took place at the Old Truman Brewery in East London this April. It was the perfect combination of inspiration, fun and amazing people. Here are 7 Things the 2016 D&AD Festival Taught Me.
Simplicity…