brands

Private Sector Leaders which comprises the Manufacturer’s Association of Nigeria (MAN), the Nigerian Climate Innovation Center (NCIC), Nigerian bottling company, Blue Echo Foundation, Stanbic IBTC, Sterling One Foundation, British…

If you are a registered business owner in Nigeria, and you have not filled out your annual returns for ten years, you might wake up one day to discover shockingly that your corporate brand does not exist anymore.  This will happen…

Meta’s CEO Mark Zuckerberg was not in a very lively mood when he addressed employees of Meta in a company town hall this week, as they discussed the challenges faced by their new Twitter competitor, Threads, in retaining users. It…

In a historic moment for the advertising industry, a group of trailblazing women has gathered to birth Women in Out-Of-Home Advertising in Nigeria, WOHAN. The inaugural meeting was held on Tuesday, July 25th, at Sheba Event Centre,…

Big Brother Naija is back for the eighth and perhaps most explosive season yet. The new edition will feature former housemates returning for another run in the ‘Biggieverse’. The ‘All-stars’ will get a chance to win where they lost…

Technological advancements have transformed marketing communications by providing new channels, tools, and data-driven insights that allow businesses to connect with their target audience more effectively, deliver personalised…

Greta Gerwig's Barbie movie that debuts globally this Friday in theatres has tens of brands investing in all kinds of collaborations, collections, products and sponsorships. At a scale perhaps never seen before. Companies are…

Video streaming platforms, Netflix, Prime Video and Showmax Nigeria have emerged as the top performers out of the five brands monitored by a leading media intelligence consultancy, P+ Measurement in the second quarter of 2023. …

Elon Musk Microblogging site Twitter has lost roughly half of its advertising revenue, according to owner Elon Musk, since he bought the social media platform for $44 billion last October. Musk, who has been outspoken about the…

As part of activities to mark the 2023 World PR Day, one of Nigeria’s leading Public Relations firms, GLG Communications in collaboration with the Guardian Newspaper has unveiled Joshua Ajayi, Chief Executive of Awesome…