brands

The Association of Advertising Agencies of Nigeria (AAAN) has expressed its opposition to the bill, seeking the establishment of a separate chartered institute to regulate the out-of-home advertising business in Nigeria. This…

The highly anticipated TV reality show, Big Brother Naija (BBN) has made a grand return for its ninth season. Aptly titled "No Loose Guard," this year's edition promises viewers an unprecedented three months of entertainment,…

TikTok has introduced generative AI tools, including customizable digital avatars and a multilingual dubbing feature aimed to breakdown language barriers and allow for more engaging content on the TikTok platform. This initiative…

Brand owners under the umbrella of the Manufacturers Association of Nigeria (MAN) have reinforced the opposition against the recent ban imposed on sachets alcoholic drinks and PET bottles less then 200ml by the National Agency for…

Private Sector Leaders which comprises the Manufacturer’s Association of Nigeria (MAN), the Nigerian Climate Innovation Center (NCIC), Nigerian bottling company, Blue Echo Foundation, Stanbic IBTC, Sterling One Foundation, British…

If you are a registered business owner in Nigeria, and you have not filled out your annual returns for ten years, you might wake up one day to discover shockingly that your corporate brand does not exist anymore.  This will happen…

Meta’s CEO Mark Zuckerberg was not in a very lively mood when he addressed employees of Meta in a company town hall this week, as they discussed the challenges faced by their new Twitter competitor, Threads, in retaining users. It…

In a historic moment for the advertising industry, a group of trailblazing women has gathered to birth Women in Out-Of-Home Advertising in Nigeria, WOHAN. The inaugural meeting was held on Tuesday, July 25th, at Sheba Event Centre,…

Big Brother Naija is back for the eighth and perhaps most explosive season yet. The new edition will feature former housemates returning for another run in the ‘Biggieverse’. The ‘All-stars’ will get a chance to win where they lost…

Technological advancements have transformed marketing communications by providing new channels, tools, and data-driven insights that allow businesses to connect with their target audience more effectively, deliver personalised…