Youtube

YouTube, Google-owned video platform has reported a $10.5 billion advertising revenue in Q4 2024 compared to $9.2 billion a year ago, and surging past $10B in a quarter for the first time.  The social media and…

A proven international media/tech executive, Alex Okosi has joined Google, a global technology giant as the Managing Director, Africa. In his new role, Okosi will be leading Google in driving innovation and expanding digital…

Video streaming platform, YouTube reaches half of all internet users globally and more than one billion hours of video are watched every day on YouTube, despite being hit hard by the digital ad market slowdown. This is according to…

Video streaming platform, YouTube has announced that it has added a “Podcasts” tab to its Channel pages. The tab appears between “Live” and “Playlists,” and now available globally. The addition of the new tab will make it…

Google-owned video-sharing platform, YouTube has announced the commencement of a new revenue-sharing model on Shorts for content creators in Nigeria and across the globe to earn more. This will be effective from February 1, 2023.…

YouTube has announced its plans to support creators and the creative economy in Africa with $20,000 and $50,000 respectively through the 2023 #YouTubeBlack Voices creators and artist cohorts. This announcement was made by the…

The introduction of social media platforms such as YouTube, Twitter, Facebook, Instagram, TikTok and Snapchat has helped transformed the way businesses communicate and connect with their audiences. The social media surge has…

Google-owned video sharing platform, YouTube, on Tuesday revealed that it would introduce advertising on its video feature Shorts and give video creators 45% of the revenue. This is seen by most analysts as a giant effort to tackle a…

Nigerian artists are earning streaming royalty through digital distribution platforms as the music industry's streaming revenue is set to hit $44m by 2023. As technology continues to impact the music industry with easy access to…

A study by Pew Research has revealed that teenagers spend more time on the streaming platform, YouTube compared with the short-form video sharing app, TikTok. The report states that nearly one in five teens use YouTube “almost…