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Technology is key in shaping PR future-Expert
Technology is one of the key drivers that will shape the future of public relations in Nigeria and the world at large. This observation was made by the Group Managing Director, CMC Connect Limited, Mr. Yomi Badejo-Okusanya who was the…
Why Creative Agencies Need to Think Like Consultants In 2017
As marketing becomes increasingly driven by data and technology, creative agencies are having to compete for business against a newfound rival: consulting firms like Accenture and Deloitte. While this tension has been brewing for a…
Reelforge Partners P+ Measurement For Media Monitoring In Nigeria, Ghana
In a bid to foster partnerships and address the ever-increasing demand for a comprehensive media monitoring and measurement service to brands in the African market, P+ Measurement services has entered into a strategic partnership with…
Four Trends That Will Redefine Media In 2017
From live streaming to interactive outdoor campaigns, Marketing Week predicts four trends that will change the media in 2017.
Live streaming enters the mainstream
Brands have to date approached live video streaming as an experiment…
Why Data Science Nigeria Is Organising Free Learning Bootcamp
As part of its vision to make Nigeria the Data Science outsourcing hub for Africa before 2019 and create 1 million new jobs in the next 10 years, Data Science Nigeria is holding an extensive learning bootcamp between Friday 20…
Okeme Joins Remita/Systemspecs As CMO
President of the Advertisers Association of Nigeria (ADVAN) David Okeme has been appointed as the Chief Marketing Officer of Remita/Systemspecs.
Okeme is joining the organization to lead the much desired transformation …
Why APCON Council May Not Be Reconstituted Soon – Registrar
There are indications that the much awaited reconstitution of the new council for the Advertising Practitioners Council of Nigeria (APCON) may not come into reality anytime soon.
Disclosing this in Lagos, following a release by…
BJAN Urges FG To Reconstitute APCON Council, chides NIMN On Mass Sack
The Brand Journalists Association of Nigeria, BJAN, an umbrella body of journalists covering brands and integrated marketing communications in Nigeria has urged the Federal Government to make it its top priority in re-constituting…
Lagos NIPR Announces PR Industry Gala & Awards, Gets Dec 21 Date
Lagos State Chapter, the flagship branch of the Nigerian Institute of Public Relations, Lagos NIPR, has announced plans to celebrate communications professionals at a highbrow event tagged: Lagos PR Industry Gala and…
2016 LAIF Awards: Nigeria’s Top Ten Most Creative Agencies
By Tunji Faleye
Although, the celebration to mark the 11h edition of Lagos Advertising and Ideas Festival (LAIF) Award has come and gone, the excellence and excitement that it engendered will linger in the memory of advertising…