Browsing Category
Sport Marketing
Arsenal FC’s Value Climbs To Around €5.3bn After Record Rise In Global Football Rankings Ahead Of…
Arsenal Football Club has recorded one of the biggest valuation jumps in European football after the club’s market worth climbed over 23% to around €5.3 billion ahead of their long-awaited Premier League title triumph.
The…
Real Madrid vs Villarreal CF: The Champions Host The Last Team To Win At The Bernabéu
On Saturday, Los Blancos will take on the last team to have celebrated a victory at the Estadio Santiago Bernabéu.
Real Madrid are set to host Villarreal CF on Saturday in their bid to get back to winning ways after drawing 1-1 in…
7 Lessons For Brands And Marketing Professionals From AFCON 2023
In most African countries, soccer is more than just a sport. It's an enveloping phenomenon that unites people of all ages, cultures, and backgrounds under the banner of passion, loyalty, and pride.
The 2023 Africa Cup of…
Treble Champions, Man City Grabs Most Valuable Football Club Brand; As Real Remains Strongest…
The year 2023 will remain evergreen in the mind of Manchester City FC as the team became the second English side to win the Champions League, Premier League, and FA Cup in the same season. And that was not all. The team became the…
CAF Launches Tender Process To Pick Broadcast Partner For Future Tournaments
Africa’s apex soccer regulatory body, The Confederation of African Football (CAF) has opened an invitation to tender (ITT) for the Host Broadcast and TV Services across selected events in 2023, 2024, and 2025 including its flagship…
EPL Poised To Ban Betting Companies From Appearing In Front Of Teams’ Shirts
Ahead of an expected release of a white paper on gambling by the United Kingdom government officials this April, English Premier League clubs are on the verge of agreeing to…
Liverpool’s ‘7-Up’ sparkling Display & The Magic Of Brand Association
Sometimes opportunities can land on your laps when you least expect them. When the much-touted English Premier League (EPL) star match of last Sunday between Manchester United and Liverpool began, the least anyone expected was a close,…
Access Bank Lagos City Marathon 2023: 60,000 Runners Confirm Participation
The organisers of the 2023 edition of the Access Bank Lagos City Marathon has confirmed Over 60,0000 runners for the competition.
The sporting event is scheduled to hold on February 4th, 2023. Some analysts feel the organisers may…
Qatar 2022: Stars Of Nigerian Descent Set To Shine At The World Cup
The 2022 World Cup taking place in Qatar will have several Nigerian names on parade at the Mundial in other competing nations as Nigeria's flag will not be hoisted in the Asian country.
The Nigeria soccer fans were hoping for an…
Manchester City FC Releases Revenue Of £613million, £41.7million Profit For 2021/22
English soccer’s top-flight club, Manchester City Football Club has released its annual financial report for the year 2021/22 season covering the period of 1st of July, 2021 to 30th of June 2022, announcing the highest-ever revenues…